The marketplace at Venice Beach
This is a Reebok advertisement that says "BE KIND TO YOUR IMPLANTS. RUN EASY LA."
I have seen ads for this "Run Easy" campaign in San Francisco, but they aren't about people with implants... they are about at people who run too aggressively. They show posters of people collapsing in marathon races and ask "What are you just doing? Run Easy." That's the difference between the rest of the country and LA. You get the feeling that everything is very superficial there, and everyone knows it. There are way more billboards for clothing brands, and way more time to stare at them because traffic is insane there.
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